Never Lose a Listing

Online Auction for a portfolio of CRE and Vacant Land in North Carolina

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Beautifully Appointed Medical Office Condominium

A new commercial real estate property has entered the FRE.com global online auction marketplace and it’s located at a major intersection in Foothill Ranch, CA. This fully built out medical office condominium consists of two suites for approximately 3,762 square feet of rentable building area. Both suites are in “like new” condition and the tenant improvements were built using high end materials for an estimated cost of approximately $285,000 or +/- $76 per square foot.

Each exam room is fully equipped with a sink and storage cabinets designed for medical office use. The suits are complete with several consultation rooms, a records room and break room.

The Suggested Value for this property is posted at $1,110,000 but the seller is highly motivated and set an aggressive Minimum Bid of $595,000. The seller also set an aggressive Bid Deadline for October 13th at 5:00 PM so refer to the offering memorandum for details, floor plans, demographics and other information on the auction profile page at www.FRE.com/3167L1.

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Avondale, AZ Commercial Building in LAST CALL

The seller has elected to convert the online auction of the former church facility in Avondale, AZ to open online bidding!

In addition, the seller has invoked “LAST CALL®,” extending the bid deadline to Monday, May 23rd at 5PM MST. Any bids placed before the new bid deadline will automatically extend the auction for one more day. Definitely check out the related posts on LAST CALL if you want to understand all of the benefits this brings to the bidders.

If you still want to participate in the auction, it’s not too late to get in on the action! You can view the current high bid and participate in online bidding by visiting the Property Profile page on our website at www.FRE.com/3127-1. Hurry! This could be your last chance to pick up an Arizona investment property for an incredible price.

Photo Credit Copyright All rights reserved by kevinkoonz @ Flickr.com

Photo Credit Copyright All rights reserved by kevinkoonz @ Flickr.com

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Online Auciton for a Bank-Owned Historic Estate

A Colliers International Sales Associate has brought a bank-owned historical estate out to Online Auction by utilizing the Never Lose a Listing® Program at www.FRE.com/1093-1. This property operates as a vineyard and event center, hosting events which range from weddings and receptions, to business and social lunches and dinners, as well as offering a tasting room.

The property owner is highly motivated to sell and has set an aggressive Minimum Bid and Bid Deadline, making the auction a great opportunity to pick up this asset at a fraction of the previous list price. 

For more information please visit the auction webpage, www.FRE.com/1093-1. Below is some general information regarding the auction:

FRE.com Online Auction

Sunol, CA 94586

Minimum Bid: $1,950,000

Bid Deadline: Apr 21, 2011 5:00pm PDT

A Historic 8.54+ acre estate nestled in the beautiful Sunol Canyon. The estate is located less than an hour from San Francisco and only 20 minutes from the Silicon Valley.

For more details, please visit:

www.FRE.com/1093-1

Colliers Parrish.com

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First Never Lose a Listing Auction Successful

The Never Lose a Listing® program is the newest addition to the LFC Group of Companies’ online auction platform, and we would like to highlight the first success story from this program for real estate professionals. If you missed our first post about Never Lose a Listing®, I’ll bring you up to speed on how the program works.

Never Lose a Listing® is aimed at commercial real estate professionals who want to utilize LFC’s online auction technology at no cost while keeping 100% of their sales commission. Real estate professionals looking to diversify their marketing strategies can use this program to build and run their own online auction campaigns, helping them capture buyer attention in today’s saturated commercial market. Participants in the program manage all of their online auctions while keeping a close watch on their prospects through the platform’s detailed prospect management tools.Furthermore, prospective buyers are directed to the broker’s exclusive landing page as participants market their listings independently from LFC.

One of the first real estate professionals to auction commercial property with this program generated a tremendous amount of buyer attention by utilizing LFC’s marketing tools, and in return, received multiple bids on the property. The auction was originally scheduled to end on April 29th, 2010, but the seller elected to invoke LFC’s patent-pending bid extension process, LAST CALL®, and the frenzy of competing buyers kept the auction going for an additional six days. In previous posts, I’ve explained how the extra time afforded by LAST CALL® protects bidders from unfairly losing the auction and allows them extra time to deliberate through their due diligence. Needless to say, the bidders might never have found their way to the online auction if not for the broker’s persistent use of LFC’s marketing tools.

One such cost-effective tool is auction signage. With Never Lose a Listing®, participating brokers can purchase the same signage that has proven remarkably effective throughout LFC’s storied history. Each auction sign, as well as all marketing fliers generated by the system, feature a unique URL that takes interested buyers directly to the auction property’s webpage, where prospects can view more property details and photos and perform extensive due diligence prior to placing a bid. Signage is one of the most cost effective and successful forms of marketing an online auction, and LFC streamlines the process, allowing brokers to focus on what they do best.

We expect this broker to capitalize on the opportunity to continue using LFC’s online auction technology in the near future, and we hope that his new auctions are as successful as this one. For more information about this program, visit LFC.com/NLL now.

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LFC Expands Program, Invites Brokers to Use Online Auction Platform at No Cost

Posted by rbennett on March 16, 2010
Never Lose a Listing / No Comments

Here is the press release about the Never Lose a Listing® program written by the other co-author of the Commercial Auction Listings blog and the Public Relations Specialist for the LFC Group of Companies, James Gerber:

The LFC Group of Companies, industry leaders in online real estate auction marketing, is expanding their Never Lose a Listing® program for commercial real estate to allow the brokerage community to utilize the company’s robust online auction platform at no cost while retaining 100 percent of their commission. At a time when many brokers are struggling in this challenging market, Never Lose a Listing® represents an opportunity for them to expand their marketing strategies and gain a competitive advantage.

“I think everyone agrees that the commercial real estate market is going to get worse before it gets better, and only the most forward-thinking brokers have a chance to succeed,” said Shawn Miller, LFC’s Director of Sales. “Never Lose a Listing® lets brokers conduct their own auctions using our industry leading online auction technology and platform. This will let them rise above the fray, focus market attention on their properties, bridge the gap between buyer and seller, resulting in a quick sale at the best possible price. We’re not going to go in and take over their listings; we’re simply offering an auction platform as an alternative tool to close deals for their clients.”

Never Lose a Listing® (NLL) marks a new collaboration between LFC and the commercial brokerage community. Brokers can use the NLL portal to set up the online auction by creating their own branded auction webpage, entering property information, uploading property documents and photographs, and setting auction parameters, such as the minimum bid and bid deadline. Once their auction is “live” on the website, the broker utilizes our “back-engine” auction technology to conduct the advertising campaign, manage prospective bidders, and direct everything from the bidding to the final sale. There are no upfront costs, and the broker retains 100 percent of the commission. Only upon the successful sale of the property will LFC earn a nominal fee paid by the buyer at closing.

LFC has a proven track record of successful partnerships with some of the country’s largest commercial brokerages, including CB Richard Ellis, Grubb & Ellis and Jones Lang LaSalle, and the expansion of the NLL program allows brokers from anywhere to conduct their own online auctions.

“LFC works with brokers to achieve success in even the most challenging of circumstances,” said Tom Scheuerman, Managing Broker at Grubb & Ellis | Pfefferle in Appleton, Wisconsin, who partnered with LFC to conduct a bankruptcy auction for a large, difficult land parcel, resulting in a sales price that far exceeded expectations.

Over the years, LFC has successfully auction marketed commercial properties for such major companies as Coca-Cola Enterprises, St. Joe Company and Adelphia Communications Corporation. With a variety of recent successful sales, including the former Elk Meadows ski resort in Utah, LFC has proven that their robust online auction platform can sell anything and everything, from high-end residential estates, to retail/office condos, to industrial/commercial properties, to a remote Utah mountain.

To learn more about the Never Lose a Listing® program, visit LFC.com/NLL8 to register and start your online auction campaign today.

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This program is quickly growing in popularity and the following list of major news publications are just to name a few that are covering the LFC Group of Companies’ new online auction program for Commercial Real Estate Professionals:

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